Hey, I’m Sarah
BEHIND LUMA SOCIAL
Before Luma Social, I was creating content without fully realizing I was doing what I now love most—strategic storytelling.
It started while working on the nutrition team at a nonprofit, where I discovered just how powerful aligned content could be. That curiosity led me to where I am now, helping small businesses build a presence that feels thoughtful, supportive, and true to who they are.
Luma Social exists to bring together clarity, creativity, and connection. I work closely with small businesses to create content that supports their growth and gives them back the time and space to focus on what they do best. Everything is rooted in intention, from strategy to execution.
What makes Luma different is how we collaborate. Some clients want to be hands off and trust me to run with it. Others want to be involved and share ideas along the way. Either way, you can expect a thoughtful plan, clear communication, and a process that feels easy and aligned.